Online Business Case: How Sports Store Use Online Marketing like Obama

Online marketing is one of the best things to reach more customer in the whole world, some of the advantages in online marketing is they could reach wider market using efficient cost, an example for this one is how Obama reach his voter starting from young people to parents using facebook online social network. His campaign team starts by creating Obama profile in social network and connect as many as potential voter.

This online marketing continue moving on new phase, as Obama starts to enter the youtube by supplying his video campaign to the online video sharing. By entering the youtube, his voter that want to see his online debate or his speech won’t need to continue watching television or record in DVD just to see the debate.

Sports equipment store as online store that targeting young people should see how Obama use internet marketing effectively. Sports equipments store could start by creating his customer network in social network and try to get his customer testimony on their services. Then online marketing could continue to provide sports equipment advertisement video online and also they could provide the how-to video for their products offered in the stores, for example how to wear baseball gloves correctly and tips in playing baseball.