Annual event is the best time for marketing product, especially for cloth and costume. The annual event such as Independence Day, religious event or specific event that only exist in some country. Usually an costumes online store must prepare one or two months before the event to prepare everything related to the event.
Some preparation like product stock, advertise or even rebuilding an existing web store design is need to prepare. Readiness of the product stock is a must, since there will be an increase in order of the product during the peak time. Advertising is important to building potential customer awareness of our product. The last thing is to make some necessary changes in the web store design to bring the new image.
One example in this annual costume store is a Halloween Costumes store; they will prepare them before the annual event. Building customer awareness about the halloween costume safety or just show their brand and domain in some popular places.
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